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Profit Quests' Fundraising News Weekly
Your source of Free fundraising tips, ideas, resources and
products for small to medium sized nonprofit organizations,
clubs, associations, groups and ministries.
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This weeks highlights
* Fundraising Idea Spotlight - One Great Day Campaign
* Free Tip - Nonprofit Associations
* Fundraising Book Review - Keep the Money Coming:
A Step-By-Step Strategic Guide to Annual Fundraising
* Editor's Note
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Fundraising Idea Spotlight - One Great Day Campaign
Do you need to raise $200,000 this year? Integrate this idea
into your annual or special campaign. This method also works
well for smaller goals too.
Try offering your donors the opportunity to provide "One Great
Day" toward the operation of your organization. You may wish
to honor the donor with his/her own Great Day during the year.
Really make a big deal about a One Great Day contribution.
Create a special certificate and publish their names in the
newsletter. You might post contributor names on a giant
calendar at your school, nonprofit headquarters, or meeting
place.
Perhaps you are planning a "walkathon" and want to bring in the
corporate or larger donors into their own category. Your event
goal is $50,000 and you have 10 miles. Try offering a One Great
Mile category. In this case "One Great Mile" could work out to
bring you $5,000 each One Great Mile.
This is an exciting way to raise big bucks and to establish some
excitement among your contributors with more to offer. Top
corporations and key donors really appreciate being listed as a
key provider of area organizations and ministries.
See more on the One Great Day campaign here.
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Free Tip -- Nonprofit Associations
At one time or another in my volunteer and professional career
I've been fortunate enough to have been a part of some great
nonprofit associations. See our Nonprofit Association Center.
Many volunteers may believe that these associations are for
professional fundraisers only. While many professionals do take
advantage of the association with other nonprofit leaders, many
of those that belong are also key volunteers or unpaid Executive
Directors of an organization.
The advantages of learning what fundraising techniques have
worked for others, continuing education, the latest tax alerts,
and the demographic trends of donors will far outway the small
fee for joining. Let me encourage you to check out some
associations that fit your area of nonprofit philanthropy.
Here are a few examples of some nonprofit associations:
Association of Fundraising Professionals
Board Source
American Society of Nonprofit Executives
Alliance for Nonprofit Management
DMA Nonprofit Federation
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Fundraising Book Review -- Keep the Money Coming:
A Step-By-Step Strategic Guide to Annual Fundraising
Author Christine Graham has written a book dealing mostly with
planning an "annual campaign" and making the money roll in for
any group that establishes an annual fundraising campaign.
The author discusses goals, planning, and deadlines. She also
discusses fundraising with personal mail, direct mail, events
and using consultants. A big topic in the book is how to use
Membership Campaigns to bring in the bucks.
Christine explains how simple it is to raise money when she
states, "Your best source of funding, for annual drives and
nearly any other kind of fundraising, will be people: individuals
who appreciate your organization." She continues with, "Your
job is simple: find those people and ask them for money."
The way the book is layed out, it may really be that simple.
Practical advice and common sense are what is pronounced
in this book.
Try out Keep The Money Coming and find out how to truly
get the funds you need.
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Editor's Note
I would like to encourage each reader to let me know areas of
interest you would like to see addressed at Profit Quests
Fundraising News Weekly. We are trying to cover a broad base
of information that benefit scout leaders all the way to leaders
of mid-sized nonprofit organizations and clubs.
Also, send any feedback concerning the actual publication
(broken links, etc.) by e-mail to Profit Quests Newsletter
Suggestions and Feedback.
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